"The idea is to wear them until the industry is banned and to publicize the issue. You may wear it around your neck or put it on a key chain," a coalition spokesman said.
For horses currently working in the industry, the dog tag lists the name and ID number of the horse; the description - New York City Carriage Horse and the coalition's website - www.banhdc.org.
"We are currently offering the names of three horses - Hercules, Prince and Finegan. We also have tags to commemorate the deaths of Spotty, Juliet and Smoothie - all have died highly publicized tragic deaths since January 2006. The tag has the date of their death and the words 'R.I.P; New York City Carriage Horse' and our website - www.banhdc.org."
The dog tags include a 21" chain; the text is embossed. The introductory price is $10 and includes shipping and sales tax. To order, go to the Donations page on the Coalition's website.