The Challenge of the Americas event at the Palm Beach International Equestrian Center in Wellington, Florida, raised $300,000 for the Breast Cancer Research Foundation on March 8.
Mary Ross, founder and chairman of the Challenge of the Americas (COTA), said one of the primary cost-savers this year was the donation of the use of the facilities at the Palm Beach International Equestrian Center.
"We did not have to take money from the event's budget to pay for a venue this year. Venue rental in previous years has taken a big chunk of our budget," Ross pointed out.
Honorary Chairpersons Katherine and Mark Bellissimo, through their Equestrian Sport Productions, donated the use of this year's Challenge venue.
The COTA competition featured three teams - each sponsored by companies who have returned for several years running - Purina Mills, Morgan Stanley, and SSG Gloves. "Their donations as team sponsors are significant to our fundraising, and not only that but they're all companies who love this event and are committed to helping with funding breast cancer research," related Ross. "I feel very lucky to have the support of these particular companies."
The centerpiece of the Challenge of the Americas is the three teams competing in the High Jump and Musical Quadrilles, and Ross noted the huge contribution of those involved, including the riders, horse owners, coaches, choreographers, soundtrack producers, judges, and jump crew.
"Everyone who worked with the event, and all those who contributed by attending, are responsible for the $300,000 contribution we can make this year, and they can all be very proud of that," Ross said.
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